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World Leaders in Audience Response

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Purple Carpet Event Blog


March 4th, 2010

Best practices for corporate shareholder meetings are constantly evolving to better ensure accuracy, fairness and order. Leverage the 4 latest trends below to maximize success at your company’s next shareholder meeting.

1. Green shareholder meetings. Corporations are looking to further reduce their carbon footprint and ensure environmental responsibility by taking efforts to green their meetings. Miller Tanner Associates, for example, opted to reduce waste and mitigate negative environmental impact for a recent meeting for the pharmaceutical industry. But it needed to do so in a way that would not compromise the training, interactive format and informational elements of the meeting.


February 24th, 2010

IML Connector Audience Response System

Attendees at this week’s International Confex Exhibition in London got a firsthand, exclusive view of the brand-new IML Connector audience interaction and voting tool.

Not there? Not to worry.

We’ve got our own exclusive look at the new audience response system.

The audience response device – in direct response to event producer demand – reduces the amount of hardware necessary for attendees to fully participate in events. The single handheld device combines:

  • Multiple audio channels and portable PA system
  • Instant voting with configurable menus and choices


February 16th, 2010

Could new requirements from the Securities and Exchange Commission (SEC) soon change the way your business conducts shareholder meetings?

The SEC has proposed several new measures to grant even more voting power to shareholders of US companies, according to The Wall Street Journal’s Market Watch.

Here’s how suggested measures could affect shareholder voting for US corporations moving forward:

Before: In general, shareholders have had a difficult time influencing the way companies operate, especially when it comes to executive pay.

After: A new SEC proposal would give shareholders a non-binding vote on executive pay.


January 26th, 2010

For events from board meetings to training conferences, the emergence of public speaking 2.0 is here. A growing number of speakers are leveraging the latest technologies to make their presentations interactive and gain useful audience feedback.

Whether through social networking websites or audience response systems, meeting organizers and speakers can ensure audience members stay engaged and excited throughout presentations.

Below are a few tips on how to use technology to make presentations more interactive:


January 14th, 2010

Where in the world is leading audience response systems provider IML? Right here, in these industry blogs and publications:

Planner Product Review: Read the positive review of the audience response system from IML by Travis Hodge of Elite Meetings International, Inc. Find out why Hodge thinks IML provides the “next best thing” to reading customers’ minds.

The In Crowd: Discover how the “In Party,” hosted by Brigham and Women’s Hospital, reached its goal of $1 million in donations with help from IML electronic bidding technology.


January 7th, 2010

Large-scale events – from silent auctions to shareholder meetings – require careful planning, monetary resources and manpower. And a few tried-and-true tips for event planning don’t hurt, either.

In a recent podcast and whitepaper from promotional product retailer 4imprint, Paulette Wolf and Donielle Levine, authors of the book “Event Planning Made Easy,” offer what they consider the first and most important tip for successful event planning:

Establish the 5 “W’s” and 1 “How.”

One by one, those 6 elements include:

1. Who are the guests or attendees?

2. What is the event being planned?


December 28th, 2009

Brand Integration Silent Auction Event Not all silent auction events are created equally.

But the upcoming Inaugural Integration Auction, Scatter Categories 2010 – hosted by Brand in Entertainment (BiE) – is truly in a class all its own.

You won’t find luxury vacation packages, department store gift certificates or state-of the-art flat screen TVs at this silent auction event. On Jan. 20, corporate and ad agency representatives will gather to outbid one another for the chance at integrating their brands into the hottest upcoming films and television shows.


December 22nd, 2009

What phrase recently set the Guinness World Record for number of social media mentions in a 24-hour period – raising $70,000 through fundraising in the process?

A. #AIDSAwareness

B. #EliminateHeartDisease

C. #SayNoToPoverty

D. #BeatCancer

Social Media Fundraising QuizIf you answered “D. #BeatCancer”, you know your social media and fundraising trivia!

In late October, EVERYWHERE, a social media marketing firm in Atlanta, officially set the record for the most widespread social network message in 24 hours. The phrase #BeatCancer received a total of 209,771 mentions on Twitter, Facebook and blog posts in just one day.


December 15th, 2009

Tips for Successful Fundraising EventsWhether hosting a fundraising event for a school, church, non-profit organization or any other entity, certain planning requirements remain the same. In a recent post on The Fundraising Authority blog, several steps were identified to incorporate into planning. We’ve added to the list to create the 13 essential steps of any successful fundraising event.

1. Determine the event’s purpose. Is the goal to raise funds, gain publicity or develop a presence in a new market? In some cases, events have a combination of goals. For example, a charity dinner might be hosted to gain publicity for a non-profit organization, with a secondary purpose of raising funds.


November 25th, 2009

For charity organizations, a down economy presents a conundrum of sorts: the worse the economy, the greater the need for fundraising donations—and the greater the difficulty in securing them. When brainstorming fundraising ideas, it’s vital to consider how to maximize fundraising ROI.

But which fundraising ideas produce the best results? And which donor groups should be targeted to gain the most return?

Blogger Norman Olshansky, of non-profit consulting firm NFP Consulting Resources, presents some useful statistics to maximize fundraising (based on “Fund Raising: Evaluating and Managing the Fund Development Process” by James Greenfield) in a recent post.