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Purple Carpet Event Blog
Posts in the ‘Charity Dinners’ Section


Wednesday, March 31st, 2010

In the current economic climate, fundraisers face a tough challenge: Trying to garner financial donations when donors simply don’t have as much to give.

And yet, that didn’t stop Brigham and Women’s Hospital in Boston from raising $1 million at its annual “In Party” silent auction fundraiser.

In a recent BizBash article, the hospital’s three secrets to success are revealed:

1. Keep it Simple. Organizers of the silent auction fundraiser moved away from overly elaborate decorations. Instead of expensive floral centerpieces, paper rectangles spanned each table, spelling out the party’s themes: innovation, inspiration and incredible care.


Thursday, January 7th, 2010

Large-scale events – from silent auctions to shareholder meetings – require careful planning, monetary resources and manpower. And a few tried-and-true tips for event planning don’t hurt, either.

In a recent podcast and whitepaper from promotional product retailer 4imprint, Paulette Wolf and Donielle Levine, authors of the book “Event Planning Made Easy,” offer what they consider the first and most important tip for successful event planning:

Establish the 5 “W’s” and 1 “How.”

One by one, those 6 elements include:

1. Who are the guests or attendees?

2. What is the event being planned?


Tuesday, December 15th, 2009

Tips for Successful Fundraising EventsWhether hosting a fundraising event for a school, church, non-profit organization or any other entity, certain planning requirements remain the same. In a recent post on The Fundraising Authority blog, several steps were identified to incorporate into planning. We’ve added to the list to create the 13 essential steps of any successful fundraising event.

1. Determine the event’s purpose. Is the goal to raise funds, gain publicity or develop a presence in a new market? In some cases, events have a combination of goals. For example, a charity dinner might be hosted to gain publicity for a non-profit organization, with a secondary purpose of raising funds.


Wednesday, November 25th, 2009

For charity organizations, a down economy presents a conundrum of sorts: the worse the economy, the greater the need for fundraising donations—and the greater the difficulty in securing them. When brainstorming fundraising ideas, it’s vital to consider how to maximize fundraising ROI.

But which fundraising ideas produce the best results? And which donor groups should be targeted to gain the most return?

Blogger Norman Olshansky, of non-profit consulting firm NFP Consulting Resources, presents some useful statistics to maximize fundraising (based on “Fund Raising: Evaluating and Managing the Fund Development Process” by James Greenfield) in a recent post.


Thursday, September 3rd, 2009

Audience Interaction at Cookbook SigningWhat better way to promote a cookbook and interact with readers than to offer them tasty dishes prepared by the actual chefs themselves?

Audience interaction is the recipe for success when it comes to the recent release of “Morton’s The Cookbook.” To commemorate the new cookbook, the legendary steakhouse is hosting book-signing receptions at more than 40 locations around the U.S.

But beyond just meeting the authors and obtaining an autographed copy, guests will be able to sample some of the cookbook’s recipes prepared by chefs from Morton’s and participate in a silent auction. All proceeds from the events benefit Feeding America, a hunger-relief charity that provides food to more than 25 million low-income Americans.


Tuesday, July 7th, 2009
IML Table

Photo Credit: Tiffany Oelfke

When you host a corporate meeting, fundraiser or silent auction, you risk rolling out a red carpet no different from any other in the eyes of your audience.  If you are renting out a conference center, in fact, you may be rolling out the exact same red carpet.

In helping thousands of organizations and non-profits host successful red-carpet events, audience response systems company IML has learned that audience interaction is key to a memorable gala or meeting.

Using our systems, organizations and non-profits have hosted red carpet events that have resonated so strongly, the shade of the red carpet transformed into a deeper shade of purple.