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Purple Carpet Event Blog
Posts in the ‘Fundraising Ideas’ Section


Thursday, October 8th, 2009

Church Fundraising EventsEvery year, St. John’s Lutheran Church in Stony Ridge, Ohio, undertakes one major service project. This year’s service project, the Community Rehab Project, involves renovating the home of a local woman in need, according to The Press in Ohio.

To raise $15,000 for the project, St. John’s is hosting multiple church fundraising events—sometimes weekly—to involve as many people and raise as many funds as possible.

One fundraising event, the “Celebrity Serve,” involved local celebrities serving ice cream to town residents. The celebrities, including the church pastor, local politicians and local public figures, were able to raise $450 in tips alone.


Thursday, October 1st, 2009

Unique Fundraising IdeasA recent article in Profit Quests Fundraising titled “A New Trend in Fundraising,” details both the history, and per its title, unique new ideas in fundraising.

In regards to historical fundraising, the article offers an interesting history on the emergence of fundraising galas and events.  When discussing new trends, the article cites new philanthropic support companies, like eTapestry.com and Kintera.com, “that have put an electronic twist to the old fundraising methods.”

At IML, we’ve seen hundreds of fundraising events achieve unprecedented success when using new technology to support unique fundraising ideas.  Below, are two of the best:


Monday, September 28th, 2009

Charity Sporting Event Fundraising IdeasLooking for interactive, inventive fundraising ideas for a charity sporting event? Take a cue from a 12-year-old in Florida.

Seventh grader Torii Robertson hosted the first Bumps for OCC, a volleyball tournament to benefit Operation Christmas Child, the Seminole Chronicle reports. The non-profit organization provides shoeboxes filled with gifts for children in need across the world. The charity sporting event was held in late August. During the 12-hour tournament, participants raised money for the number of hours they played.

Torii’s strategy for conceiving the fundraising idea and planning the event was based on a few principles:


Friday, September 25th, 2009

On May 21st of this year, a silent auction held by poverty fighting organization Robin Hood helped generate over $72 million for residents of New York City in need. Remarkable about this silent auction was that not a single prize was up for bid.

Before the event, Robin Hood engaged with IML to rent audience response keypads to be held in the hands of each gala attendee. Spurred along by emcee Jon Stewart, and celebrity attendees Anne Hathaway, Eli Manning & Brian Williams, attendees were encouraged to donate simply by entering pledge amounts into their keypads.


Friday, September 18th, 2009

Audience VotingAudience voting is all the rage when it comes to reality game shows. But could that formula work for charity, too? A local dance studio in Florida thinks so.

A Social Affair Dance Studio in Jacksonville is raising money for juvenile diabetes by taking a cue from the hit ABC show ‘Dancing With the Stars’. Plans are well underway for its Nov. 1 fundraiser to benefit the North Florida Chapter of the Juvenile Diabetes Research Foundation.

During the ‘Dancing With the Stars’ charity event, local celebrities paired with professional ballroom instructors will compete for the title of Jacksonville’s favorite dancers. Like the television show, audience voting will play a big role:


Thursday, September 3rd, 2009

Audience Interaction at Cookbook SigningWhat better way to promote a cookbook and interact with readers than to offer them tasty dishes prepared by the actual chefs themselves?

Audience interaction is the recipe for success when it comes to the recent release of “Morton’s The Cookbook.” To commemorate the new cookbook, the legendary steakhouse is hosting book-signing receptions at more than 40 locations around the U.S.

But beyond just meeting the authors and obtaining an autographed copy, guests will be able to sample some of the cookbook’s recipes prepared by chefs from Morton’s and participate in a silent auction. All proceeds from the events benefit Feeding America, a hunger-relief charity that provides food to more than 25 million low-income Americans.


Wednesday, July 22nd, 2009
Oprah Using IML's Audience Response Device

Oprah Using IML Silent Auction & Pledge System

On May 21st of this year, a fundraiser held by poverty fighting organization Robin Hood helped generate over $72 million for residents of New York City in need. Remarkable about this fundraiser was that despite all the money raised, not a single prize was given away.

Before the event, Robin Hood engaged with iml to rent audience response keypads to be held in the hands of each gala guest. Spurred along by emcee Jon Stewart, and celebrity attendees Anne Hathaway, Eli Manning & Brian Williams, attendees were encouraged to donate simply by entering pledge amounts into their keypads.


Tuesday, July 7th, 2009
IML Table

Photo Credit: Tiffany Oelfke

When you host a corporate meeting, fundraiser or silent auction, you risk rolling out a red carpet no different from any other in the eyes of your audience.  If you are renting out a conference center, in fact, you may be rolling out the exact same red carpet.

In helping thousands of organizations and non-profits host successful red-carpet events, audience response systems company IML has learned that audience interaction is key to a memorable gala or meeting.

Using our systems, organizations and non-profits have hosted red carpet events that have resonated so strongly, the shade of the red carpet transformed into a deeper shade of purple.